Bioderma NAOS
Bioderma NAOS
Bioderma’s First Ever U.S. Event
Bioderma’s VIP Event & Dinner
Skincare That Works Like Magic
Bioderma made its highly anticipated U.S. event debut in grand style, hosting its first-ever stateside experience at the historic Houdini Estate in Los Angeles. Designed to highlight the magic of micellar water, the evening began with a cocktail reception beneath LED-lit trees, where guests encountered a pink bottle-shaped photo moment and a mesmerizing performance by a roaming magician. Set against the estate’s lush backdrop, the event seamlessly blended beauty, science, and a touch of enchantment, welcoming top skincare professionals, influencers, and Hollywood insiders. Just as Bioderma’s micellar water effortlessly removes impurities, the event captured the brand’s innovation with an air of magic.
As guests ascended the hillside past the estate’s waterfall, they arrived at the main event lawn, where immersive experiences showcased Bioderma’s Sensibio H2O Micellar Water. The space featured a mini-makeover station, a striking 5-foot bottle product display, and elegant macaron towers branded in signature hues. A high-energy set by DJ Michelle Pesce and a mind-bending performance by mentalist Riccardo Berdini heightened the evening’s intrigue. The event culminated with inspiring speeches from NAOS CEO Jeremy Bayen and Doctor Mike, followed by an intimate private dinner, leaving guests enchanted by an unforgettable fusion of skincare and spectacle.
Roles & Responsibilities:
Roles & Responsibilities:
Creative Concept
Venue Scouting + Procurement
Event Production + Project Management
Scenic Fabrication + Installations
Photo Moments + Brand Installations
Entertainment Coordination (DJ, Mentalist, & more)
VIP + Influencer Experience Design
Product Display + Interactive Elements
Signage + Graphics Fabrication
Catering + Beverage Experience
Private Dinner Coordination
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